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Simpson Race Products Becomes Official Safety Equipment of the Valvoline American Late Model Iron-Man Series

SOMERSET, KENTUCKY (April 21, 2026)—After a successful opening to the start of the 30th Anniversary Season at Atomic Speedway on April 11, officials with the Valvoline American Late Model Iron-Man Series fueled by VP are pleased to announce that Simpson Race Products will become the “Official Safety Equipment” of the tour this season.

Trusted by the fastest names in motorsports since 1959, Simpson Race Products has been protecting drivers from NASCAR, NHRA & dirt track racing. Their full range of gear includes racing helmets, head & neck restraints (HANS), fire suits, gloves and shoes. They also have drag harnesses & restraint systems plus motorcycle helmets & gear. Simpson operates as a part of a family of brands, including Stilo (premier Italian helmets trusted in Formula & rally racing), HANS (the gold standard for head and neck restraint systems), & RaceQuip (affordable, proven safety gear for grassroots racers).

“We are honored to have one of the most-respected names in our sport pairing with our series for this season. Simpson (Race Products) has always been at the top of safety for as long as I can remember. Safety has always been a top priority for myself and our series and we hope the racers continue to support the most-trusted name in safety,” stated Series Promoter Chris Tilley.

“We are excited to bring this partnership to the Valvoline American Late Model Iron-Man Series. Safety is our top priority at Simpson, and we are committed to providing the best safety gear on the market today,” said Kyle Armstrong, Trackside Sales Representative for Simpson Race Products. “We all feel strongly that this will be a valuable relationship with the series as it travels through untapped markets and racetracks that may be less familiar with the latest in safety gear. It is still very important to us that the message is getting out to the regional racer about the importance of having the proper safety equipment whether it be our Simpson Hybrid, fire suits, helmets, gloves, shoes, seat belts, and everything else necessary to keeping the racer safer.”

Kyle Armstrong goes on to further explain his relationship with Chris Tilley. “I have known and respected Chris Tilley for over fifteen years now and seeing what effort he has poured into the Valvoline Series and having the opportunity to partner with the series in 2026 and beyond is a great honor.”

For more information on Simpson Race Products, please call 1-800-654-7223 (Monday - Friday: 8 AM - 5 PM CST) or log on to www.SimpsonRaceProducts.com . To reach Kyle Armstrong about gearing up safer, send him an email at kylearmstrong@holley.com .

For more information on the Valvoline American Late Model Iron-Man Series fueled by VP, please log on to www.IMDIRT.net or call (828) 361-5981.

The Valvoline American Late Model Iron-Man Series fueled by VP is brought to the fans in the region by many important sponsors and partners: Official partners include, Valvoline Global Operations (Official Oil), VP Racing Fuels (Official Fuel), Hoosier Racing Tire (Official Tire), Jail Breaker Brands (Official Potato Chip), STAKT Products, DIRTcar Racing, XS Power Batteries (Green Flag Sponsor), Todd Steel Buildings (Move of the Race Award), FloRacing (Rookie of the Year Award), DirtonDirt.com, MD3 (Hard Charger of the Race Award), Conley River Terminal (Hard Luck Award), Impact RaceGear (Official Outfitter), Allgaier Performance Parts & Racing Shocks, Domination Race Cars (Official Victory Lane Sponsor), C&W Sales, Joy Ride Transport, Curtis Towing, MAGA Lift (Official Droop Check Sponsor), Simpson Race Products (Official Safety Equipment), Swafford Signs (Official Decals & Graphics), MyRacePass (Official Website), Deatherage Racing Opticians (Middleman Award), Wayne’s Auto Repair (Official Hot Pit Sponsor), Slicker Graphics, Jim & Nancy Viox, JD Enterprise & Dirt Empire Magazine.

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